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    Dip into Drip and Other Campaign Elements
    • 15 Nov 2023
    • 1 minute read
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    Contents

    Dip into Drip and Other Campaign Elements

    • Updated 15 Nov 2023
    • 1 minute read
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    • Dark
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    • PDF
    Article summary

    Summary

    Building drip marketing campaigns in Slate is straightforward with the use of populations. Learn how to elevate your marketing strategies by leveraging analytical tools like Ping, UTM codes, and Google Analytics to complement your campaigns.

    Video Topics

    Topic

    Timestamp

    Agenda

    00:55

    Campaign Configuration

    01:40

    Sample Population Spreadsheet Example

    08:40

    Segmenting Populations

    09:58

    Campaign Communication Flow Example

    15:00

    Leveraging Ping

    18:37

    Merge Fields/Conditional Logic Example

    27:50

    Split Testing in Deliver

    29:50

    Utilizing UTM Codes

    32:45

    Print Account - Postcard/Letter via Deliver

    43:25

    Sign Off

    48:37

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